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Air Link Communication to Commence Local Assembly of Xiaomi TVs in Pakistan

Date: August 15, 2023

Air Link Communication Limited (PSX: AIRLINK) is gearing up to initiate the local assembly of Xiaomi Corp. televisions in Pakistan starting January 2024, as reported by Bloomberg.

Muzzaffar Hayat Piracha, the CEO of Air Link, informed Bloomberg that the collaboration between Air Link and Xiaomi for TV assembly will not require substantial additional investment, given the existing smartphone assembly lines in Pakistan share similarities with television assembly.

Piracha highlighted that Air Link has achieved profitability in the last six months. The company aims to ramp up mobile phone production to approximately 500,000 units per month by the year-end, a significant increase from the current 300,000 units.

Initially established as a mobile phone reseller a little over a decade ago, Air Link transformed into Pakistan’s largest privately offered company upon its listing on PSX in 2021. Since then, it has evolved into one of the nation’s leading smartphone distributors.

With the International Monetary Fund’s approval of a new bailout program to stimulate the economy, foreign businesses have shown renewed interest in Pakistan’s business landscape. The IMF’s requirement to lift import restrictions has proven attractive to distributors like Air Link, sparking a resurgence in foreign business activities.

Source: Bloomberg

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